POM041: How to Build a Powerful Brand with Kyshira Moffett

In this episode we discuss some key tips to build a brand and the top major mistakes to avoid.  tips to build a brand when starting a business the top two biggest mistakes new entrepreneurs make with building their brand the foundation elements of building a brand the difference when you have a commerce business vs. a service business   Kyshira Moffett Kyshira S. Moffett, MBA is a digital brand strategist,…

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POM033: How to Start a Business with Kevin Matthews

In this episode, Kevin Matthews explains how to start a business and avoid some common pitfalls. He goes through the major steps and reveals where you can find your first customers. We discuss: the steps to start a business how to maintain and grow your business where to find your first customers how to manage your time with a full-time job and a business   Kevin Matthews Kevin L. Matthews…

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POM029: 11 Business Mistakes to Leave in 2017

  In this episode I’m going to cover some business mistakes that we need to not carry over to the new year. Leave these in 2017 in order to grow your business. Is it a mistake to: chase the hot new trend hire help or contractors skimp on your website not have business social media profiles and seven more.   Resources Mentioned: Disclaimer: Some of the links below are affiliate…

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Your Business Idea Doesn’t Need to Be The New Facebook

You don’t need to be the next Facebook, Twitter, Google or any other household name company that readily comes to mind.   I often hear people say they don’t know what to do because it seems like everything has been done. Or they came up with an idea, but someone else is already doing something similar.   Here’s the deal. If someone else is making money doing something similar, then…

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Are My Prices Too High?

Have you gotten questions similar to “You charge for that? Why are your prices so high? Do you have a discount?” We’ve all gotten those questions or a similar question. You know your product or service is good. You’ve seen the positive impact on people who’ve bought or used it. So why are people asking you these questions? You’re frustrated and wondering what to do about it. Should you lower…

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Prepare Your Business for Your Vacation

As a solopreneur or small business owner, you’re likely still a major component in the day to day tasks of your business. You may be wondering what are some key items to prepare your business for your vacation, your time away. You want to be fully present during the time out of the office and not thinking about tasks or potential problems that can arise. Check out these five key…

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5 Items for Your Business Financial Mid-Year Checkup

  Entrepreneurs, over six months of the year is gone. Now is the time for a financial mid-year checkup. You’ve been paying expenses and earning revenue for the first six months of the year, so how will have you done? Are you on track to reach your goals? Do you need to tweak the strategy for the rest of the year? It’s time to assess the game plan for the…

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Track these 5 Tax Deductible Items All Year

If you’re an employed entrepreneur or self-employed you’re likely giving too much money to taxes. You likely should be writing off a lot more stuff. I didn’t realize the amount of things I could write off for tax deductions. No seriously, you need to be tracking these things and making sure you hand over the numbers to your accountant or tax preparer. It goes way beyond mileage and charitable contributions.…

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Turning a Side Hustle into a Small Business

Side hustles are great when you’re simply supplementing your income from a job. However, when you realize you have the potential to make more and do more in your side hustle than you ever could working for someone else, and you can live for more than the weekend … then it’s time to turn your side hustle into a small business.   If your hate of the commute, office politics, and…

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How Webinars are Hindering Your Business Progress

  Everyone exclaims how webinars are great for business. As an entrepreneur, you’ve likely seen so many experts offering them. If you’re a recent or aspiring entrepreneur, they all look so good, don’t they? You want to learn from all these experts. The struggle is real. Balancing learning, implementing, and operations can be difficult. You should always be learning more about your industry and business in general. You should always…

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